Dhaka, Apr 16 (V7N) — The government is set to revise the country’s broadcasting policy, with a major focus on bringing private television channels under a digitized framework.

The initiative was discussed on Thursday during a meeting at the Secretariat between the Information Secretary and leaders of Association of Television Channel Owners (ATCO) and Cable Operators Association of Bangladesh (COAB).

Following the meeting, representatives said that several linguistic and structural changes are being incorporated into the revised policy. Among them, the history of the mass uprising is expected to be included alongside the narrative of the Liberation War.

A key proposal under consideration is the conversion of private television channels into pay channels as part of the digitization process. Stakeholders believe that such a move would modernize the sector and improve transparency.

They noted that digitization would allow accurate measurement of Television Rating Points (TRP), enabling broadcasters to better assess audience engagement. This, in turn, is expected to enhance content quality and competitiveness among channels.

Additionally, the new system could open up a direct revenue stream from subscribers for television channels, while also increasing government earnings through improved regulation and taxation.

The revised broadcasting policy is expected to be finalized soon following further consultations with stakeholders.

END/SMA/AJ